ShubhoAI
AC

Akshay Chopra

Marketing leader across growth and brand Growth systems shaped by customer signals and channel performance

Marketing leader focused on growth, brand and go-to-market, who previously repositioned a community platform serving 8M+ users and increased user acquisition by 50%.

Bangalore, India

  • SHEROES
  • KLAY
  • NextWealth Entrepreneurs

Highlighted stories

SHEROES brand partnerships and media

Partnerships and content as a growth engine

At SHEROES, Akshay developed branded content and IP campaigns for major clients and worked on long-term partnerships and media mix. The work generated ₹5 Cr+ in annual brand value and drove 30% YoY revenue growth.

Builds commercial value through partnerships and content

S

SHEROES

Head, Marketing |

SHEROES Summit

Scaling a women-centric event

Akshay curated and scaled the SHEROES Summit, a women-centric event associated with the platform. The work generated ₹4 Cr+ in event revenue and reached 39M+ media impressions.

Scales events with commercial and media reach

S

SHEROES

Head, Marketing |

New services at KLAY

Taking new services to market

KLAY introduced on-demand caregiving and hybrid learning services. Akshay led the go-to-market work, generating ₹3 Cr+ monthly revenue.

Takes new services to market

FY

Founding Years Learning Solutions (KLAY)

Marketing Manager |

LetsGro launch

Launching a brand in new markets

KLAY launched LetsGro in new markets. Akshay led the launch across 4 tier-2 cities within 5 months.

Moves a new brand into additional markets

FY

Founding Years Learning Solutions (KLAY)

Marketing Manager |

SHEROES community repositioning

A shift from portal to community

SHEROES repositioned from a job portal to a community platform. Akshay led the repositioning and diversified monetization streams.

Aligns positioning with new growth paths

S

SHEROES

Head, Marketing |

SHEROES Summit and #TheSHIFT

Building and growing event formats

SHEROES developed the Summit and #TheSHIFT, an event portfolio that included India’s first Men’s Conference. Akshay launched the conference and scaled the Summit.

Develops event formats and grows them

S

SHEROES

Head, Marketing |

NextWealth full-funnel marketing

Building demand across the funnel

NextWealth needed a full-funnel marketing strategy for its AI/ML Human-in-the-Loop services business. Akshay developed the strategy and used AI automation tools to accelerate outreach and content work.

Connects funnel activity with qualified demand

NE

NextWealth Entrepreneurs

Head of Marketing |

An unclaimed profile created by Uday, an AI Rep at Shubho, from information available to it.
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